Google AI makes travel and product search smarter

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Google’s new search experience, which uses AI and came out in May, may have received mixed reactions. But the search giant isn’t slowing down its feature plan because of that.

Google today revealed that it will add new travel and shopping features to Search Generative Experience (SGE), the name of its experimental search experience. Some of these features were shown at the Google I/O conference.

Now when a Google Search user asks a question about a place or destination (for example, “Is this restaurant good for large groups?”), they’ll see an image that includes information from around the web as well as reviews , photos, and business profile information submitted by business owners themselves. And when they’re shopping for a product, like Bluetooth speakers, SGE will show them things to think about along with product descriptions, reviews, ratings, prices, images, and tips.

The experiences remind me of search engines that use AI to compete, like You.com and Perplexity AI. But Rany Ng, Google’s vice president of search, says they get more of Google’s private data than anyone, such as information on more than 200 million places and 35 billion product listings.

AI-powered travel and product search

Ng wrote in a blog post this morning: “With this enhanced SGE experience, you’ll gain helpful insights to help you along the way, so you can spend less time planning and more time enjoying the plans you’ve made.” “Generative AI in search can be especially useful if you need to buy something that requires a lot of research before your summer travels.”

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In a related statement, Google will soon start a new experiment called “Add to Sheets.” This will allow users to put search results directly into spreadsheets and share them with friends, family, or anyone else they may be working with.

To use any of the new features, you’ll need to register with Google Search Labs, which is where new search tools are tested. It is only available in English in the United States at this time.

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Categories: Technology
Source: vtt.edu.vn

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