This week, Google is introducing innovative new search capabilities that allow users to interact with results in completely personalized ways that have never been possible before. The two main features that will be launched are “Notes” and “Followings”, which aim to transform passive search into an active and participatory experience.
Add your own colorful notes to any search results
Starting November 22, some users will notice new “Add Note” and “View Notes” buttons below search results and in Discover articles when they choose to participate in experimental search labs. Notes give you the ability to annotate and comment on any search result by adding text, images, stickers, and more to create visual, personalized notes. Additionally, you can also read an article about Google Struggling to Keep Pace in AI Race as Chatbot Launch Delayed to 2024.
For example, Google showed a sample note for an article about a frosting recipe. The vibrant note had green text, a photo of a cake and a heart sticker. Notes will be published within minutes, unless marked for human review. Display rankings will be dynamically optimized based on query relevance. Moderation uses algorithms, manual reviews and user reports. Google confirmed that offensive or dangerous queries will ban notes.
Initially launched in the US and India, Notes became a shareable part of the open web, indexed and linkable to all. Google is considering sharing information about publishers based on notes added to their pages.
Follow searches for ongoing notifications of new developments
In another major update, users can now “follow” searches like “coffee trends” to receive continuous notifications and batch updates in Search and Discover as new related content emerges. The searches followed can be broad or extremely specific.
To subscribe, simply tap the new “Follow” button in mobile search. Google confirmed that there will be no option to follow explicit or harmful queries. This debuts first in English on mobile browsers.
Importantly, Google stated that advertisers will never access tracking search data for marketing purposes. Additionally, you can also read about: Google Launches Bard AI Chatbot for Teens Keeping Safety in Mind
More insights built into desktop search
Finally, Google Search’s “Insights” feature, which shows content from social networks and forums to get a complete view of a topic, will now expand to desktop results. Additionally, more details about the creator, such as profiles and followers, will be displayed.
Overall, these custom features represent an important evolution in Search to become more interactive, customizable, and integral to users’ daily lives. Google intends to move from passive consumption to active participation.
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Categories: Technology
Source: vtt.edu.vn