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Apple has announced that it will open its first retail store in India, which will be called Apple BKC. It’s finally happening after many years of discussions about Apple building its own retail location in India.
The barricade of India’s first Apple retail store has opened at the Jio World Drive Mall in Mumbai, formally heralding the arrival of Apple BKC.
The classic Bombay taxi art known as Kaali Peeli served as the inspiration for the Apple Store in BKC. The artwork features vivid representations of the decals along with a variety of Apple products and services that will be accessible to visitors. The store’s marketing material cheerfully greets passers-by with Apple’s iconic “Hello Mumbai.”
Apple fans can download the new Apple BKC wallpaper and listen to a special playlist on Apple Music to commemorate the opening of the company’s first store in India.
A second retail location for Apple is apparently planned in New Delhi once the BKC location opens to the public in April.
Apple recently said that it has achieved another all-time high in terms of sales in the Indian market. In February, Apple CEO Tim Cook said: “We are very comfortable with our performance. We set a quarterly revenue record and grew very strong double digits year-over-year.”
In Q4 2022, which included the holiday season, Apple sold 2 million iPhones in India, representing a sales increase of 18% (QoQ).
In India, the iPhone market share will increase between 11% and 5.5% in 2022 (year-over-year).
“Despite the obstacles we discussed, that is. For us, India is a really exciting market and a key area of concentration. In 2020 we moved the online store there. We will soon introduce the Apple Store there, he continued. February.
Apple has maintained its expansion in India despite the pandemic. That’s the reason why we’re making an investment there by opening a retail store, moving the online business there and putting a lot of effort. I am very optimistic for India, Cook commented.
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Categories: Technology
Source: vtt.edu.vn