IPL Brand Value Exceeds $3Bn – MS Dhoni’s Chennai Super Kings Highest Brand Value

This article will discuss the buzz of IPL 2023, which is worth over $15 billion. The Indian Premier League (IPL) is said to have reached a business valuation of over $15 billion, marking a historic achievement for Indian cricket. This incredible achievement confirms the tournament’s status as one of the most lucrative and popular cricket leagues in the world. Numerous elements, such as the IPL’s large fan base, exciting on-pitch action, and shrewd marketing tactics, are responsible for the league’s growing commercial success. Boasting star-studded lineups and entertaining cricket action, the Indian Premier League (IPL) has become a massive force in the world of sports.

IPL brand value

IPL brand value exceeds $3 billion

The company value of the IPL was valued at a staggering Rs 1.3 lakh crore ($15.4 billion) in recent research by Houlihan Lokey, a renowned international investment bank, bolstering its position as one of the most valuable sports leagues in the world. The value of the IPL brand has also been estimated at Rs 26.6 billion ($3.2 billion), underlining its considerable influence in the sports and entertainment sector.

ipl brand value 2023

IPL’s rapidly rising market value is evidence of both its continued performance and growing popularity. The league has outperformed other elite sports clubs globally in terms of valuation, proving its supremacy in the market. The strong financial performance of the IPL may be due to the large number of fans it has, the lucrative sponsorship deals it has secured and the television rights deals it has continuously signed.

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MS Dhoni’s Chennai Super Kings Highest Brand Value

Also, according to Houlihan Lokey, Chennai Super Kings have a brand valued at around Rs 1760 crores ($212 million), followed by Royal Challengers Bangalore ($195), Mumbai Indians ($190 million), Kolkata Knight Riders (181 million dollars) and Chennai Super Kings ($212 million). The Women’s Premier League (WPL), which the Board of Control for Cricket in India (BCCI) founded earlier this year, is on its way to becoming another unicorn soon. , according to the US-based NYSE. The IPL was valued by Houlihan Lokey for the first time in this effort.

Chennai Super Kings Highest Brand Value

According to the source, the valuation of IPL stood at $15.4 billion in 2023. It is more than 80% from last year. Last year it was $8.5 billion. The growth has been done because the IPL rights have been sold to Jio Cinema and Disney plus Hotstar. Both the social media platform has paid a lot of money for the IPL. Currently, OTT is very beneficial. The IPL community and movie producers benefit greatly thanks to the OTT platforms. Follow pkb news for more updates.

Categories: Biography
Source: vtt.edu.vn

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