OpenAI’s ChatGPT, the immensely popular AI chatbot introduced in November, saw a third consecutive monthly decline in website visits during August. However, there are some promising indicators that suggest this decline may be slowing, as analytics firm Similarweb reports.
In August, global visits to the ChatGPT website saw a 3.2% decline, totaling 1.43 billion visits. This decline followed drops of approximately 10% in website visits over the previous two months. In addition, the average time visitors spend on the website has been gradually decreasing since March, going from an average of 8.7 minutes to seven minutes in August.
On a positive note, there was a slight increase in unique visitors worldwide in August, reaching 180.5 million users compared to 180 million in the previous period.
As schools return to business in September, there is optimism that ChatGPT traffic and usage could see a boost, particularly as some educational institutions have begun to incorporate it into their curriculum. In the United States, ChatGPT traffic in August showed a slight increase, in line with the reopening of US schools.
According to Similarweb’s David F. Carr, who closely follows ChatGPT and its competitors, part of the story behind recent trends in website usage involves students seeking help with their assignments. Over the summer, there was a decline in younger users on the platform, but it is now showing signs of recovery.
ChatGPT had a significant impact in revolutionizing the use of generative AI in various daily tasks, from editing to coding. It reached a milestone of 100 million monthly active users in January, just two months after its launch. Generative AI technology leverages historical data to create new content, such as writing essays or poems.
Prior to the launch of Meta’s Threads, ChatGPT was the fastest growing consumer app and is currently among the top 30 websites globally.
Some ChatGPT competitors were introduced this year, including Google’s Bard chatbot. Microsoft’s Bing search engine also offers a chatbot powered by OpenAI for free.
In May, OpenAI expanded its reach by launching the ChatGPT app for iOS, which could have influenced a shift in traffic away from its website. While ChatGPT remains free to use, it also offers a premium subscription priced at $20 per month.
In addition to ChatGPT, OpenAI generates revenue by selling access to its AI models directly to developers and companies, both independently and through a partnership with Microsoft, which invested more than $10 billion in the company.
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Categories: Technology
Source: vtt.edu.vn