Controversial transgender influencer Dylan Mulvaney denounced the “extreme amount of transphobia and hate” after winning Breakout Creator at the 2023 Streamy Awards, declaring that she would celebrate the victory by cracking open a beer.
Mulvaney, 26, wearing a blonde wig and red satin minidress with matching kitten heels, took the stage after winning one of the most searched titles for content creators at Sunday night’s awards ceremony. and he took advantage of the moment to comment on the hatred he feels. she’s been through since her Bud Light marketing disaster in April.
“My life has changed for the better,” said the trans influencer as she grabbed her award.
“But there’s also been an extreme amount of transphobia and hate, and I know my community is feeling it, and I know even our allies are feeling it.”
Gleefully commenting on the number of “platform allies” present as he delivered his speech, Mulvaney asked them to see “alliance” differently.
“You have to support trans people publicly and with pride,” she proclaimed before being interrupted by a storm of applause from the audience.
Mulvaney went on to compare his fellow creators to the trans community.
Mulvaney after winning Breakout Creator at the 2023 Streamy Awards. Getty Images
During her speech, the trans influencer spoke briefly about the hate she’s been subjected to since the Bud Light ad fiasco.Getty Images
“I think the trans community and the creator community have something in common. It’s that people often underestimate us,” she explained before asking others to remain “optimistic” about the acceptance of the transgender community.
Mulvaney thanked the crowd before making a subtle joke about the controversy that got her in trouble earlier this year.
“I’m going to go have a beer and…I love you,” she said before running offstage.
Earlier in the ceremony, Mulvaney presented the award for best comedy with digital content creator Chris Olsen.
Mulvaney and Chris Olsen speak onstage during the 2023 Streamy Awards at Fairmont Century Plaza on August 27, 2023 in Los Angeles, California. fake images
In April, Mulvaney posted a photo of herself drinking a can of Bud Light with her face on it on Instagram, using the hashtag #budlightpartner for March Madness.
The company gave him the can to celebrate 365 days of “childhood,” a phrase he uses to describe his transition from male to female in his video series on YouTube and on social media.
What followed was a harsh response from critics and boycotts that cost the company more than $27 billion and heavy layoffs and its title of more than two decades as America’s favorite beer.
Dylan Mulvaney during his Bud Light ad, which sparked controversy. instagram
In June, Anheuser-Busch denied firing the marketing vice president behind the disastrous ad idea, Alissa Heinerscheid, though she has been absent from the company since early April.
Outrage among Bud Light drinkers across the country accused the brand of trying to force progressive beliefs on them through its marketing.
Mulvaney’s association with Bud Light led to boycotts by notable country artists such as Travis Tritt and Kid Rock.
Rock even went so far as to post a video showing the “American Bad Ass” singer shooting boxes of Bud Light with a semi-automatic rifle.
Kid Rock fired crates of Bud Light in protest against brewing giant Anheuser-Busch after it teamed up with transgender influencer Dylan Mulvaney.Twitter/@KidRock
“Fuck Bud Light and fuck Anheuser-Busch,” the rocker snapped as he turned the bird towards the camera before ending the video.
According to recent data from NielsenIQ, Modelo outsold Bud Light beer this month, dealing a major blow to Bud Light’s image.
Modelo, which is distributed in the United States by New York-based Constellation Brands, had an 8.34% share of dollars spent on beer compared to 8.28% for Bud Light through August 12, it reported. NIQ.
Although Anheuser-Busch never publicly apologized for the announcement, the fallout caused the company to distance itself from the influencer as it continually strove to rebuild its image.
On Thursday, the company released an ad ahead of the final weekend of NFL spring training aimed at “real fans” in an apparent attempt to win back beer drinkers who have boycotted the brand since the Mulvaney fiasco.
The one-minute ad shows NFL fans preparing meals and drinking Bud Light while watching their favorite teams, using the tagline “Football, Bud Light and Sunday are easy together.”
Categories: Trending
Source: vtt.edu.vn