Google TV plans to add ad-supported free live TV channels

In the near future, Google is expected to introduce free TV channels on its Google TV platform. Google TV is an Android-based smart TV platform that works with Chromecast and some Sony, TCL, and other smart TVs. Google TV is now compatible with various streaming apps including Disney+, Hotstar, Netflix, and others, and is rumored to be adding free TV channels to the mix soon. Google is reportedly in talks with companies that distribute free and ad-supported TV streaming networks.

According to Protocol, citing industry sources, free streaming channels could debut on Google TV this fall or alongside its Smart TV partners in 2022. Chromecast owners will be able to search for channels via a dedicated Live TV menu. with this update. This menu currently only offers premium TV options, such as YouTube TV subscriptions. Along with these subscription live channels, the new free TV channels will be available.

According to research, these channels can have the look and feel of regular linear television networks, including commercial breaks and on-screen graphics. These attempts are comparable to what Samsung offers on its smart TVs with its monthly TV Plus service. Samsung is said to stream “billions of minutes” of linear TV each month through this service, which includes free streaming channels.

Even Roku and Amazon are said to have followed Samsung’s lead by bringing live channels on their devices. Roku, which is not available in India, is believed to have added more than 200 free channels to its platform. Most smart TV manufacturers today aim to include free streaming channels in their program guides so that users can simply switch between streaming and live TV. Chromecast users will benefit from the addition of free live channels to Google TV.

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In September of last year, Google TV was presented as a new interface based on Android TV. It comes with features like personalized suggestions for you on all subscriptions and the ability to create a watch list that you can add movies and TV shows to from anywhere on your phone or laptop using Google Search.

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Categories: Technology
Source: vtt.edu.vn

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