Having a digital presence has become the most crucial aspect for all areas, also in the case of agriculture. There are several benefits that farmers can gain from creating a great website. Some of the most significant are:
- More customer interaction
- More farm visibility
- Product advertising
- Customer feedback
- Best sales
However, these benefits are not directly reflected in the farm’s profits. That is why most farmers do not pay attention to them and do not opt for a website. Another reason why they shy away from digital presence is the difficulty of creating a website, as it is complex for them to develop and maintain, so they avoid it completely.
But their problem is solved with platforms like Templatemonster.com as it provides them with ready-made templates for their website. So more than half of your work is already done. However, they must make some changes to the template to adapt it to their needs. The points that farmers should consider while creating their site by customizing the farm website template are:
Focus on what is important
When creating a new website, especially the first one, many people try to include everything on it. They try to incorporate as many features as they can, which makes the website complex and useless. To avoid this complexity, you should focus only on the features that are important at that moment. Few of them are:
- Product Description: This is the first thing we must include. The farmer must provide attractive images of his products, along with appropriate descriptions. Only these things will attract the buyer.
- Contact: Many people find websites confusing and end up abandoning them because there are no more contact options. Therefore, farmers must include their contact details on the site so that people can contact them in case of any queries.
- Comment Form: They can also create a comment/feedback form, where people can review their products. Good reviews can be highlighted and used for advertising purposes.
- Buying Option: If they want to start online sales, they can also create an e-commerce type website by providing the “BUY NOW” option. Or they may include a reservation option so that further processing can be done offline.
By keeping the limited but most necessary features on your website, you will keep it looking decent and simple while making it easy to use.
Don’t forget the updates
If the farmer works with products that change seasonally, he must update the website periodically. If they don’t, customers will only be able to see the old products and will feel that the website is not good enough. Additionally, keeping products unavailable on the site can cause confusion. That is why it is essential to update it with any changes in the products.
Conclusion
Farmers need to create a great website as only then they will benefit from it. To make it easy to use, you should consider the points mentioned above. Additionally, they should incorporate elements like good sales copy to get the most out of your website.
Read more Author: Freddie George Education
Categories: How to
Source: vtt.edu.vn