Alexa.com, a popular website traffic analysis, and the ranking platform is going away after more than 25 years. Amazon has said that it will no longer use the service. On May 01, 2022, the Alexa.com service ended. That is why people want to know about Alexa.com Alternatives. It’s not the same as Amazon’s voice-activated Alexa service. The best Alexa.com alternatives have been put together for you to use now.
In this day and age, we all know how important it is to have an SEO tool. The tool helps you in every way possible to plan an online marketing strategy and make sure it is done right the first time. You can use an SEO tool to do everything, from analyzing traffic to finding keywords, so it can do it all. So it is very tough to get Alexa.com Alternatives.
So if you want to be a good digital marketer, you should look for good Alexa.com Alternatives right away. To help them, we’ve put together a list of some of the best Alexa.com Alternatives that can show you how many people are visiting your site.
What is Alexa.com?
Alexa Internet, which was started in April 1996, is the company that makes the Alexa.com website look at how many people visit it. Three years later, Amazon bought the website and has been running the service ever since. However, Amazon has already closed down Alexa.com on May 1, 2022. Customers who already have a subscription will be able to use the service until May 1 of next year.
It’s important to note that the change doesn’t affect Alexa, the voice assistant that comes with Amazon’s smart home devices like Echo speakers and smart TVs. Alexa.com alternatives will still be good to Apple’s Siri or Google’s Assistant. Now that Amazon has decided to stop the Alexa.com website, you can look at some other options for Alexa.com Alternatives below.
Why Should You Use Alexa.com?
If you want to find out how well your blog is doing, Alexa.com is the place for you. You can check your blog’s progress on Alexa. In addition to looking at your own site, Alexa lets you look at the site of your competitors. People have written to me and said that they want to help me. My Alexa score was clear to see. Some people even talked about the score when they talked to me.
The stalker is on the internet, so what? No. The scores of other bloggers can be very interesting. As an example, if you are going to work with other bloggers, you want to make sure they have a good site.
People also trade links. They should make sure the site they are linking to is good, so Google knows that your site is good. As a side note, Mostly Blogging has a Link Exchange for this, because it’s good for your SEO when you link to other sites that are similar to your own.
Some other people want to write guest posts for sites with Alexa scores that are at least as good as their own score is. In exchange for a guest post, you get a link to your site. People who link to your site from blogs with better (lower) Alexa scores will help your SEO. But Amazon has said that it will no longer use the service. Now, there is no Alexa.com service from May 1, 2022. That is why people want to know about Alexa.com Alternatives. The best Alexa.com alternatives have been put together for you to use now.
How to Use Alexa.com?
When you get to Alexa.com, you will see various features.
Global Rank:
People who write blogs should be aware of the site called “Alexa.com” because Alexa’s metrics show how well your blog has done.
There are only 849,000 websites in the world that are more popular than yours if your Alexa ranking is 850,000. In order to be ranked less than 100,000 people, it is cool and more accurate data is available. Alexa.com gives you important information about your readers.
Audience Geography:
It will show you how many people from your top five countries are reading your blog. You will even be able to see where those countries are on a world map. Why should you care?
I once wrote a post about whether or not bloggers should use idioms from their own culture when they write their posts. If you know that your readers are from your country and you write with cultural idioms, you might be more likely to let go if you know that your readers will understand your idioms, too.
Then, if you see that most of your readers are not from your country, you might be more careful about using words they might not understand. Alexa.com helps you make a good decision by giving you information.
It will also tell you what time zone your readers are in. You won’t wonder why no one is replying to your latest post, for example, when you find out that they are sleeping in their beds.
Part of the world: Bounce Rate, Daily Page Views, and Daily Time on Site are shown further down.
Bounce Rate:
Tells how quickly people are leaving your page, or “bouncing,” and how long it takes them to do so.
You want this number to be below this one. Make your bounce rate look better by following these 15 surefire ways to make it look better.
Daily Page Views:
You want this number to be a lot bigger. You can keep people on your blog longer if you link to older, relevant posts that are still relevant. This will let them see more than one post or page with each visit to your blog.
Daily Time on Site:
Also, you want this number to be high. It shows that you have a lot of people who read your blog for a long time. If you want to make your readers spend more time on your site, there are many ways to keep them interested.
Top Keywords from Search Engines:
You can see which keywords are getting you the most traffic by scrolling down a little bit more on the page. I think it’s a good idea to write about these keywords again. Your articles about these keywords are getting you a lot of attention on the web. It’s true because these are your top five words.
Find Similar Sites:
You will be able to see the top five sites that are most like yours. Also, Alexa.com shows you the Alexa scores of the sites that have a lot of people who are like yours. These are good places to go if you want to meet new people. It’s okay to talk about what they write on their blog. They are bloggers who write about the same things as you.
One of the Competitive Intelligence Tools is not available on the free plan. Audience Overlap is the only one that does not work.
Audience Demographics:
You will be able to see the gender and educational level of the people who read your blog. Advertisers may want to put ads on your site if they like your Alexa score. People who make ads for one gender may want to know how many people from that gender read your blog.
25 Best Alexa.com Alternatives to Evaluate Website Ranking and Traffic in 2023
As soon as Alexa Analytics is shut down, you’re likely in a tricky situation. But we found some Alexa.com Alternatives.
If you’re the owner of a business and used Alexa to keep track of your site’s ranking, metrics, and SERPs positions, you’ll need to find the Alexa.com Alternatives tool that does the same thing. This process isn’t very difficult, but it’s a big change that you need to deal with. There are a lot of different analytics platforms out there, and some are better than others.
On the other hand, if you’re an agency or tool provider and you used Alexa data on the back end of your white label product, that’s fine. You can still use it. With that data being cut off, you need to find a new API or shut down your tool. Unfortunately, only a few of the analytics platforms I’m going to list below have APIs that you can use. This will be a more difficult task. Amazon has given you almost a year to make this change instead of the five months that most business users get.
Alexa is one of the best tools for web analytics. I’ve found 25 of the best Alexa.com Alternatives you can use instead. Many of these charge extra for API access, so if that’s what you want, be sure to look for their API page. It’s not the same for all of these services. Some make it very easy to use their API, and others hide it behind a form. If you have a good idea, feel free to leave it in the comments for me to see.
So, what are the best Alexa alternatives I’ve found? We have arranged 25 Alexa.com Alternatives. Let’s check out the list:
1. Ahrefs
Another well-known name in digital marketing is Ahrefs. SEO experts often use it for Alexa.com Alternatives. You can use this platform to improve your website, see how your website compares to your competitors, look into keywords, track your site’s rankings, and a lot of other things. For example, Ahrefs has more than 11.8 billion keywords across 10 search engines. This means that it has a lot of good data metrics that can help you make decisions. If you want to use all of the features, the price starts at $99 a month and goes up to $999 a month for businesses.
Pros:
- Keyword research for 10 search engines
- Rich dataset
- Check ranking history
- Keyword rank alerts
Cons:
- No free trial
- Not meant for beginners
Pricing
- Lite – $99/month
- Standard – $179/month
- Advanced – $399/month
- Agency – $999/month
- Ahrefs offers a 7-day free trial. Ahref’s Lite plan should be enough for most bloggers and small businesses.
2. Semrush
Semrush is a popular platform for content marketing that was founded in 2008. It has a lot of powerful tools for website analysis and SEO, and many people use them. You can use Semrush to help with SEO, market research, and even paid search campaigns. It has a lot of different tools. Semrush is a good Alexa Alternative if you want to research keywords and see how many people are visiting your site. Semrush charges $119.95 for individuals and $449.95 for businesses to sign up for the service.
Pros:
- Excellent keyword research tools
- Rank tracking
- Backlink tracking
- Competitor SEO analysis
Cons:
- Steep learning curve
- One user per account; $45 for additional users
- Additional features can get expensive
- Requires an account to access the service
Pricing
- Pro – $119.95/month
- Guru – $229.95/month
- Business – $499.95/month
- Enterprise – Request a quote
- Semrush offers a 7-day trial.
3. Similarweb
You should try Similarweb if you want to see how many people are visiting your website. When you use Similarweb, you can see the global, country, and category rankings of the websites you want to see. You can also see the engagement and traffic statistics for each country and region where the websites are.
You can also look at the direct competitors and see how they rank and how many people use them. If your main use for Alexa.com was to compare website traffic, you should think about using Similarweb instead. You can also pay for the enterprise plan, which gives you unlimited results for each metric and up to three years’ worth of web traffic data.
Pros:
- Vast dataset
- Multiple data points
- Export results
Cons:
- No mobile app
- Expensive enterprise plans
Pricing
- Free
- Pro – $200/month
- Custom – Request a quote
- Similarweb is free, while the PRO version starts at $200 per month. It also offers a 3-day free trial.
4. SpyFu
Spyfu is a good alternative to Alexa.com, and it’s worth a try. With Spyfu, you can keep an eye on your keyword rankings, see what your organic competitors are up to, see what their PPC keywords are, and more.
Once you have the data, you can choose to export it as an Excel file, a CSV file, or a PDF file. When you buy the premium subscription, you get unlimited access to data, data exports, over 10 years of history, and API access. The free version has a good set of features.
Pros:
- Great for competitor analysis
- Keyword research
- Useful free plan and affordable paid plans
Cons:
- UI is a bit cluttered
- Can get a little overwhelming for beginners
- No full version trial
Pricing
- Free
- Basic – $33/month
- Professional – $58/month
- Team – $100/month
5. Moz Pro
Full-service SEO suite: Moz Pro has a link explorer, a keyword explorer, a rank tracker, and a lot of other useful tools. Also, the company has added a crawl feature that will show you where your website needs to be improved in terms of content. However, even though Moz Pro is not an exact match for Alexa.com, it has powerful tools that can help you improve your website and track your site’s rankings. At the start, Moz Pro costs $99 a month. It goes up to $599 a month.
Pros:
- Keyword research
- Rank tracking
- Link research
Cons:
- Expensive plans
- Not ideal for beginners
Pricing
- Standard – $99/month
- Medium – $179/month
- Large – $299/month
- Premium – $500/month
6. Serpstat
The service Serpstat can help you with keyword research, analysis of domains and domains, rank tracking, site audit, and competitor analysis is just what you need. If you use an SEO tool like Semrush or Ahrefs, it comes with all of the features you’d expect to find in one. This isn’t to say that the amount of data might not be as big as the competition. There is a range of prices for the service. It costs $69 to $349 per month.
Pros:
- SEO competitor analysis
- Page audit
- Keyword research
Cons:
- Keyword difficulty may not be accurate
- Lacks unique features
Pricing
- Free
- Lite – $55/month
- Standard – $119/month
- Advanced – $239/month
- Enterprise – $339/month
- Custom – Request a quote
7. Ubersuggest
This is the last thing on our list of good Alexa.com alternatives. The main features of Ubersuggest are a domain overview, a dashboard of top-ranking pages, keyword suggestions, content ideas, and a history of white label backlinks. If you’re a beginner and don’t know how to use a service like Semrush or Moz, Ubersuggest is easy to use and does the basics right.
Pros:
- The free version has sufficient tools
- Clean UI
- Beginner-friendly
Cons:
- Not too advanced
- Limited backlink history
Pricing
- Free
- Individual – $29/month
- Business – $49/month
- Enterprise/Agency – $99/month
There are a few more popular Alexa Alternatives here. Let’s Talk about them:
8. Google Analytics
No one talks about Alexa unless you have Google Analytics. Experienced web admins know how to use these two platforms to make their sites run better. If you need data analytics for your website, but Alexa is taking a break from it, Google Analytics is a great way to fill in the gaps.
Among other great things, this Alexa rank alternative gives you stats on conversion rates, traffic sources, conversion, behavior, and audience. Easy to see how your site is doing and where it ranks. Like most of the tools in this list, Google Analytics is free. To use some tools, you won’t have to pay for extra packages.
9. Neil Patel
Another good Alexa.com Alternative for getting reliable website data is this one. You can keep an eye on keywords that are becoming more popular, search for and compare SEO strategies from competitors, check your search ranking, and get advice on how to improve your site’s search rank. Neil Patel’s platform has a lot of great tools for the best web data analytics, and they’re all on it.
A wide range of data categories is also supported by the platform, giving the user an in-depth look at how the site is doing and how to improve it. It has a lot of powerful tools, such as an SEO Analyzer, Ubersuggest, and a Chrome Extension.
And if you need any help, they have a great customer service team made up of digital marketers and SEO experts.
10. SE Ranking
The all-in-one SEO marketing tool called SE Ranking has a lot of powerful features that can help you keep track of your web traffic and figure out what’s going on with it. Makes it easy to keep track of how your keywords are doing. A search engine, country, or region can help you keep an eye on your site and your competitors’ rankings. SE Ranking also helps with both on-page and off-page site optimization.
By using their SEO management tool, you can keep an eye on and control your backlinks. You can do this by looking at data and key parameters. Other features include keyword research, social media, page change monitoring, white-labeling, and a social media manager. SE Ranking has a wide range of features.
Make sure you check out SE Ranking, even if you’ve been in the digital marketing business for years and want to improve your SEO.
11. Website Informer
Want to know everything there is to know about a website? With the help of the Web Informer SEO tool, you can get that done as well. The full-fledged SEO suite gives you an overview of the most important site metrics, like how many people visit each day, how high your site is ranked, and so on.
The platform also comes with powerful tools that make it easy to optimize your site and keep an eye on how well your site is doing. As a newbie, you can start with their free plan if you want to. However, if you want more SEO features, you might want to buy the premium package.
12. Quantcast
If you want an all-in-one SEO tool, then Quantcast is the best choice. Using Quantcast, you can research keywords, see how your website is doing, and more. Unique to Quantcast is the site overview that shows how many people came to the site from both organic and paid sources each month.
Many bar graphs and charts will help you see how traffic and other things change over time. A list of top keywords from other websites can also be found through these tools. It’s possible to get both paid and free versions of Quantcast.
13: Kissmetrics
Kissmetrics is one of those analytics tools that has been around for a long time. Everyone has it on their list, but it’s never at the top. There are certain things that are good, solid, and important, but not in a way that makes them stand out.If you run a small business, they can help you with website analytics and comparison analytics. Their prices are also very reasonable for what they offer (though you need to pay annually, not monthly.)
We write blog posts that get people to read them, not just for us, but for our clients, too. We choose blog topics the same way hedge funds choose stocks. Then, we write articles that are 10 times better in order to get to the top of the list. Content and marketing are the two parts of content marketing. We have black belts in both.
14. WatchThemLive
It is another SEO tool that can show you how many people are visiting your site right now. The tool also has a lot of other features, like how many people have been to a page, how many people have referred to it, and so on. You can also use a unique feature called “session replay” to see how a visitor moves around your website in great detail.
Heat maps show which parts of your site get the most clicks. You can also find these maps on your site. Alexa.com has both free and paid plans. However, the free plan only allows 5000 page views, while the paid plan can be used for as many as you want.
15: Authority
People in the United Kingdom call it “Authority.” It’s an analytics and data monitoring company that has been around since 2009. As a rule, people in Europe eat a lot of this food, but not me.
Their service is pretty good, and they have an API, but the prices are a little high. They also don’t change the prices for different currencies. The cheapest plan is either $99 or £99, which is $134. (as of this writing). Check them out, especially if you want to use their API.
16: Comscore
This was one of the most powerful tools that Alexa had: its website ranking list, which claimed to rank websites based on web traffic and give a list of the most popular sites on the web. It was a little silly and not very useful, but many people liked it.
Comscore does the same thing, but with a lot of different ranks. They also care about privacy, which is good to see from a company that makes data. Unfortunately, they mostly talk about movie and TV analytics, which isn’t what we usually talk about as search marketers and bloggers.
17: Tranco List
Alexa’s website rankings were easy to change, but that was a bad thing. Even though they didn’t have a lot of protection against this kind of manipulation, this tool wasn’t very useful. It was only good for making broad-scale estimates. The real value of Alexa came from their other data tools, not from their voice service. If you want a website ranking list that is hard to change, try Tranco List.
The founders built it to fight Alexa’s list, and they wrote a detailed white paper about the flaws in Alexa’s method and how they fixed them. The graphs look a lot like Alexa’s. They did a great job building this. The best thing is that you can compare several websites at the same time to see how their rankings compare.
18: Majestic
For a while, Majestic was the main contender to replace PageRank when Google stopped showing it to marketers. Their trust and citation metrics are strong, and their comparative analytics are easy to read and use.
If they had used their last chance the right way, they would have done better than they did. With Alexa going away, who knows?
19: Cisco Umbrella
Cisco Umbrella used to be called OpenDNS, which many people know. Among many other things, Cisco has helped make a list of the top million websites on the internet.
For example, it doesn’t let you hit F5 on the same page over and over again to get a higher rank. It’s still the same thing as Alexa’s top list, though. If the list was something you cared about, it’s good. It doesn’t do much else.
20: Cloudflare Radar
There are a lot of things Cloudflare does to keep the internet running smoothly: DDoS protection, DNS, WHOIS, and CDN. Several of my clients use it, too. It’s very powerful, giving users access to a lot of information about how people use the site and how many people use it.
Some of that data is shown to you by Radar. There is a topsites list, traffic numbers for all websites, and even a map of cyberattacks taking place all over the world.
21: Internet Traffic Report
This site is different. It is analytics in a different way. This report’s business goal is to show how well the internet works in different countries and continents.
It’s like Alexa’s top 10 list in that it’s an interesting thing, but not much else. I only bring it up because it has been mentioned as an alternative to Alexa on a few sites I’ve found. I wouldn’t use it because it doesn’t work for me.
22: Amazon Quicksight
As someone who works with comparison analytics, I think Amazon would be crazy to break one of the most popular tools in the world. Is this something you’ve asked? Then you’re in luck! A lot of people think Amazon wanted to keep the name of its smart speaker Alexa from being used on both the devices and the data. In this case, it was easier for them to change their name than for them to change the name of their Alexa smart home system.
That doesn’t mean Amazon has completely given up on the analytics game. People who work for Quicksight are likely to use a lot of the information and power that Alexa gives them.
Advantages and Disadvantages of using Alexa.com
These are the advantages of using Alexa.com
- You can find out how well your blog is doing, and how well your competitors are doing, by reading their blogs.
- You can find out about your readers and those of your competitors’ readers by reading their blogs.
- Learn which keywords are bringing you and your competitors’ search engine traffic. You can also learn which keywords are bringing your competitors’ search engine traffic.
- Alexa has a blog with good articles on it.
- People may ask you to promote their product or service if your Alexa score is low.
- Tools like an Alexa widget, plugin, and browser extension are out there to help you.
- If you want more detailed information about your site, you can get a paid account.
- Alexa takes the risk of rejection out of the picture. If an advertiser is thinking about giving you money, they will go straight to Alexa.com to put in your blog’s URL. If they don’t like your Alexa score, they won’t bother to talk to you, and you won’t know that you missed out on a chance to make money.
Disadvantages to using Alexa.com
- Yaro Starek and Harsh Agrawal say that the Alexa score isn’t as important as it used to be. People who have the Alexa browser extension can tell when there is a lot of traffic, but very few people have it. How can the Alexa metrics show how many people are visiting?
- The Mom$ Make Money blog agrees that your Alexa score may be off.
- Alexa can’t keep track of all the information for every website. So they have made a tool called the Alexa Toolbar that you can get for free. And the toolbar users’ browsing habits are also tracked to give them information about keywords, traffic, and more.
- There are only people who use the Alexa Toolbar who count as visitors. It means that the more people who use the toolbar, the more traffic is registered with Alexa, and the lower your rank will be.
- You can get a better Alexa ranking than a website with the same amount of traffic if more people use your toolbar than theirs. So even if two websites have very different traffic numbers, they may have the same Alexa Ranking.
- There is also the fact that if you don’t like your Alexa rating, your morale could be hurt.
Does Using Alexa.com Alternatives Matter?
The Klout score doesn’t matter to everyone, but many people agree that the Alexa score, also called the Alexa rank, does. Update: The Klout website has shut down.
Advertisers and people who read your blog might think your blog is better because of your Alexa score. So using Alexa Alternatives really matters.
Which Alexa.com Alternatives site did people visit immediately before this site?
Alexa shows you the top five websites that send you traffic, as well as how much traffic your blog is getting from each of them.
There’s a lot of value in this. It’s not true that numbers don’t say what they say. With no doubt in your mind, you know that your promotion methods at these sites are working. You should keep putting your efforts into those places. It’s very likely that you are getting a good return on your time spent if these are your Top 5 traffic sources.
Sites that are the most like yours are going to show up as you keep scrolling down This is a good thing because you can see who your competitors are.
Do you want to hear a joke? When I looked to see who my competitors were, I was surprised to find that three of them were good friends of my own.
Conclusion
A lot of people have used Alexa to look at web data for a long time. With its services set to end in May of 2022, you’d be ready with more feature-rich options when the time comes to switch. You may have been able to use our list of some of the best Alexa.com Alternatives rank. Keep an eye on them to see which one is best for you.
Frequently Asked Questions (FAQs) about Alexa.com Alternatives
Is Alexa traffic rank accurate?
An Alexa rank that is close to correct Sites that get a lot of traffic but aren’t very well measured by Alexa won’t be ranked correctly by them. It’s not possible for us to make rankings above 100,000 statistically sound because we don’t get enough information from our sources.
Is Alexa traffic rank free?
A website’s Alexa rank shows how popular it is compared to a million other websites. To get the Alexa rank of any site, just type in its domain name. This free tool will show you right away.
Who owns Alexa rank?
This is how it worked. In 1996, Alexa started and was bought by Amazon in 1999. (15 years before the shopping giant revealed its digital assistant of the same name).
Why is my website not ranked by Alexa?
In order to figure out where a website ranks, Alexa looks at how many people visit it over a three-month period. The rankings are updated every day. “No data,” or “No rank,” means that none of our sources show visits to the site in question in the past three months (as of our last update).
Which is better Alexa or SimilarWeb?
Most of the time, SimilarWeb is a better source of information than Alexa because they collect and review more data than Alexa. However, Alexa is better if you want to look at Alexa Rank.
Is Alexa rank important for SEO?
Alexa rank is important because it tells you how well your traffic and engagement are going. You can use this information to get a better sense of your site and figure out what to work on to make it more popular.
How do I find the Alexa ranking of a website?
The first thing you need to do is make sure you’re on the Alexa website ranking page. This is most likely where you are now. This is the second step. Type in the URLs you want to check. You can add up to five domain names, and our system will check them all at the same time in no time at all.
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