President Biden will recycle many of the same themes he used to win the White House in 2020 as he seeks to win a second term in 2024, his campaign revealed this week.
In a strategy memo published Thursday and seen by The Post, Biden campaign manager Julie Chávez Rodríguez acknowledged that her team anticipates a “very close” election, but stressed that “[t]“The message Joe Biden presented in 2020 remains popular with voters and critical to this campaign.”
That message, according to Rodríguez, includes “protecting democracy and the soul of the nation, making the economy work for the middle class [and] fighting for more rights, not less.”
“The same core issues that President Biden and Vice President Harris clashed over in 2020 helped deliver the best midterm performance for a sitting president in decades,” he added.
The 80-year-old president’s early campaign events have focused on his economic agenda, which the White House has dubbed “Bidenomy,” and the so-called Inflation Reduction Act has featured prominently in television ads supporting Biden. .
Polls show the incumbent would face a close race in a hypothetical matchup against former President Donald Trump, and some polls indicate Biden would lose in a head-to-head battle.
A Harvard/CAPS-Harris poll released in September found that Trump, former South Carolina Gov. Nikki Haley and South Carolina Sen. Tim Scott would beat Biden in a general election.
Several polls also indicate that a clear majority of voters are disappointed with Biden’s economic record, are concerned about his age and are unimpressed with his overall performance while in office.
Biden’s campaign says the general election will be “very close.” AFP via Getty Images Biden’s campaign aims to focus on key demographic groups such as Black, Latino and Asian voters. AFP via Getty Images
To defeat the Republican nominee, whoever it may be, Biden’s campaign says it will show voters they have a “clear choice” between Trump’s Make America Great Again movement and Biden’s “historic record of achievement.”
Rodriguez’s memo also argues that the “toxicity” of the GOP’s positions on abortion, the economy and benefits like Social Security and Medicare will discourage general election voters.
Biden ran a notoriously low-profile campaign in 2020, often going days without holding in-person events, citing the COVID-19 pandemic while maintaining a steady poll lead over Trump.
Polls show Biden and Trump would be close rivals in a showdown in 2024. AFP via Getty Images
Veteran GOP political strategists doubted the Biden campaign’s ability to pull off a similar stunt again.
“I think they’re trying to put out their greatest hits because they were popular at one time, but sometimes old records are just old records,” Axiom Strategies founder Jeff Roe told The Post on Friday.
“I don’t know how record inflation, record gas prices and record home prices are good for the middle class.”
Another Republican strategist, John Thomas, said of Biden’s argument: “I think it will fail. That was fine in 2020, when the economy was stable and the world was relatively at peace.”
Some veteran GOP strategists doubt the Biden campaign’s ability to run a similarly successful campaign. AFP via Getty Images
Democratic strategist Brad Bannon predicted that the economy will be the most important issue in 2024, but added that the president has to find a new avenue for his messages.
“Biden has done a lot to improve the economy. It was a disaster when he took over. The problem is he doesn’t get enough credit for it,” Bannon said. “I think they have to focus their messaging and advertising on the economy at the micro level.”
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Source: vtt.edu.vn