Here we are going to talk about the ICC World Cup 2023 as the recent match between India and New Zealand is going viral on the internet. Audiences are surfing the internet to get more information about the recent match between India and New Zealand and not only that, they also like to know details about the recent record viewership on Disney+ Hotstar. So, we have given information about the recent match between India and New Zealand in this article. Not only that, we will also provide details about the recent record viewership on Disney+ Hotstar as audiences search for information about it on the internet. So, keep reading the article to know more.
The India vs New Zealand match watched by 4 million people
During the cricket match India vs. New Zealand in the ongoing ICC Men’s Cricket World Cup 2023, Disney’s video streaming service, Disney+ Hotstar, reached a high concurrent viewership of approximately 43 million viewers, setting a global streaming viewership record on October 22. The streaming service has surpassed its previous mark of 35 million concurrent viewers, which was set on October 14, just over a week ago, during the India vs. Pakistan. This consecutive record streak follows Disney+ Hotstar’s decision to offer Indian mobile subscribers free streaming of the ongoing ICC Men’s Cricket World Cup. This came after competitor JioCinema offered free IPL streaming to users earlier in the year.
Additionally, Disney+ Hotstar provided free mobile streaming for the recently concluded Asia Cup tournament. This helped the platform reach a significant milestone during the India-Pakistan cricket match, with 28 million concurrent viewers at the time, the highest digital audience for any India-related cricket match.” We believe that expanding the reach of the Asia Cup and ICC Men’s Cricket World Cup will help the expansion of the entire ecosystem,” Sajith Sivanandan, head of Disney+ Hotstar, said at the time. Disney+ Hotstar, the country’s leading streaming service at the moment, will probably take some comfort from this move. . The company has been struggling recently due to increasing competition in India’s video streaming market.
In the last three quarters, Disney+ Hotstar has lost around 21 million subscribers. From a high of 61.3 million subscribers in the quarter ending October 2022, its paid member base fell precipitously to 40.4 million subscribers for the quarter ending July 1, 2023. The subscriber count of the streaming service declined during a period when it was losing access to two major content offerings that helped fuel its initial expansion in India: premium content from HBO, the rights to which Viacom18’s JioCinema currently owns, and IPL streaming rights.
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Source: vtt.edu.vn