WATCH: Peak Milk Easter promotional video surfaced online after apologizing

A controversy has erupted over the Peak Milk Easter promotional video, but why? Ever since FrieslandCampina WAMCO Nigeria Plc, the makers of Peak Milk released their promotional video for their Peak Milk product, it has been controversial and has left people outraged. Many have also started to boycott Peak Milk on a large scale. Therefore, the news of the Peak Milk East advertising video has been trending all over the internet and made noise there. However, people have gone crazy with various questions related to it. Through this article, we have tried to answer each and every one of the imperative questions linked to this news. Therefore, we ask you to stay tuned to this page for a while and read this column till the end. Please take a look below and you need to go through the following sections.

Peak Milk Easter Advertising Video

After the Peak Milk boycott, the management of FrieslandCampina WAMCO Nigeria Plc apologized to the Christian Association of Nigeria. What was the bone of contention? FrieslandCampina WAMCO Nigeria Plc reportedly used the crucifixion of Jesus Christ as a metaphor to advertise its product on Good Friday. And an advertising campaign for Peak Milk was also launched on social media. But the ad campaign went awry and became a bone of contention for FrieslandCampina WAMCO Nigeria Plc. Scroll down the page and read more details.

Reportedly, amid the huge backlash and criticism from Christians, the management of FrieslandCampina WAMCO Nigeria Plc decided to cancel its latest ad campaign and pulled the campaign. FrieslandCampina WAMCO Nigeria Plc said we acknowledge the sensitivity of the social media post considering the sobriety of the season. The company further added that it was not planning to downplay the importance of the season or over-exploit Jesus’ sacrifice.

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In addition, Ore Famurewa, CEO of FrieslandCampina WAMCO Nigeria Plc, expressed his guilt through a letter written to the CAN President Archbishop Daniel Okoh on Monday, April 10, 2023. The letter was made public on Tuesday morning. . it was titled “Apology for Peak Brand’s Good Friday Social Media Post”. WAMCO’s CEO admitted the ad was insensitive, offensive and unacceptable. While the Christian organization said it would not tolerate anything that disrespected its faith. Stay tuned to this website for more details and updates.

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Source: vtt.edu.vn

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