5 Reasons to Enroll in an Online Digital Transformation Program

Easier access to smart devices is rapidly changing the way people access and communicate information. To thrive in this “digital” age, businesses must embrace technology and adapt and transform their organization to meet the needs of their consumers. Success will come to companies that secure the skills necessary to thrive in this new era.

However, this is easier said than done, and navigating a business through digital transformation is quite a complicated task. An online digital transformation program can help working professionals lead their organizations through the process and usher in a new era.

In the following post, we take a look at what makes a good digital transformation strategy and why one should enroll in a digital transformation program.

What is a digital transformation strategy?

As the name suggests, a digital transformation strategy is a roadmap that outlines how an organization can reposition itself in the digital age. It brings together all the methods you need to apply to seamlessly transform your business and can include everything from automating redundant tasks to creating new customer experiences from scratch.

Transformation is a general term and can mean a number of things to different people. The business landscape consists mainly of four fundamental areas.

  1. Business process: This refers to the processes by which the organization intends to transform its processes by adopting modern technologies. It mainly involves automation to improve business processes and decision making.
  2. Business model: refers to optimizing or creating new customer experiences with the help of technology. Compared to the process transformation discussed above, model transformation aims to reinvent finite areas of the business and change the way value is delivered to the end consumer.
  3. Domain: Domain transformation refers to exploring or transitioning into a new industry to expand the service portfolio. For example, Amazon offers web services and has successfully become a streaming service provider.
  4. Culture/Organization: This refers to the process of creating a cohesive and comprehensive brand experience so that the client obtains a better overall result. Essentially, it involves instilling collaboration in the workflow to improve workforce agility and productivity.
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1. Improved resilience

One of the key drivers of digital transformation is the need to thrive in rapidly changing business environments. There will always be new demands and contemporary trends, which means that the consumer will want better results. When the pandemic caused shutdowns, companies that had not diversified their supply chains suffered the most. On the other hand, companies that understood the importance of resilience were better positioned to face market changes.

A digital transformation program can help C-suite executives and employees understand how to be proactive in adopting technologies and build resilience in business processes. As a result, the business can continually improve and thus be better equipped to navigate uncertainty and mitigate the risk of future problems.

2. Better productivity and efficiency

The very thought of company-wide digital transformation can be a daunting prospect for employees who are used to doing things a certain way. Cultural transformation addresses everything from strategy and processes to the very core of the organization. There is an opportunity to instill collaboration and create interdependent units that work cohesively.

An online digital transformation program is one of the best ways to learn new and innovative ways to embed cultural transformation in an organization. You will learn the many ways to improve communication within the company so that decision-making is more collaborative. Executives with the right training from this course can provide the necessary support and guidance to their peers through the digital transformation journey.

3. Resource management

Digital transformation involves adding tools for CRM and CMS to replace traditional business tools that enable seamless data sharing between departments. As modern technologies become more and more popular, the demand for niche skills to master such tools will also continue to increase. The future of companies is largely based on soft skills.

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A digital transformation certificate acts as proof that you are equipped with the necessary skills to handle advanced resource management. It shows that you possess qualities such as critical thinking, problem-solving attitude, flexibility, stress tolerance, active learning, etc. These skills will be indispensable as companies digitally transform and embrace new technologies. You will be best positioned for roles such as data analyst, digital strategy and marketing, process automation specialist, etc.

4. Interaction with the client

Myopia is one of the worst enemies of digital transformation. Instead of thinking about implementing innovative technologies, digital transformation should be seen as a means to improve customer interaction and deliver better value that is more aligned with their expectations. Improve your customer interaction skills by embarking on an online digital transformation program.

Companies may use technologies to collect and analyze customer data so that they can understand the needs of their target audience. By leveraging new platforms like social media, businesses can work to improve their brand awareness. An online digital transformation certificate can help you pursue new roles more reliant on improving customer engagement. You are best positioned to create a moat of disruption, enable frictionless transformation, and automate processes for the organization to deliver a more cohesive customer experience.

5. Revenue growth

Digital transformation greatly influences finance. Companies that have transformed even 70% report double the revenue growth compared to companies just beginning their transformation journey. This growth can be attributed to several factors, such as better time to market, better productivity, and better brand reputation.

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With a digital transformation online course, you will learn new ways to generate revenue streams by leveraging the benefits of digital transformation. By using data-driven insights, you’ll know which departments to prioritize when creating business strategies so you can ensure the company makes steady progress on the transformation journey. With the right leadership and skills, you can lead a path to improved ROI.


Achieving digital transformation requires companies to be comfortable with the uncomfortable. A strategy describes all the possible methods that a company can implement to transform its processes digitally. This helps them predict, prepare for, and resolve any issues that may arise during the process. An online digital transformation program can help business executives prepare for change and provide better products and services to their customers.

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Categories: Technology
Source: vtt.edu.vn

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